Novasol vs Track: Head-to-Head Comparison

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TL;DR: Novasol and Track both target short-term rental operators. Pick **[Novasol](/novasol-review/)** if: European leisure-home owners who want Novasol to handle listing distribution, guest service, and pricing across a pan-European rural rental portfolio. Pick **[Track](/track-review/)** if: Enterprise PMCs that need a true CRM + contact-center stack (TrackPulse) layered on the PMS — useful for operators with inbound phone volume and outbound revenue teams.

Category: Property Management Software · Novasol · Track

At a glance

NovasolTrack
CategoryScandinavian-origin European vacation rental marketplace and owner platform, part of AwazeIntegrated PMS + CRM + contact center + distribution for enterprise vacation rental operators
Founded19682004
HQVirum, DenmarkMinneapolis, MN, USA
Pricingcommissionquote-based
Best forEuropean leisure-home owners who want Novasol to handle listing distribution, guest service, and pricing across a pan-European rural rental portfolio.Enterprise PMCs that need a true CRM + contact-center stack (TrackPulse) layered on the PMS — useful for operators with inbound phone volume and outbound revenue teams.
Overall5.1/104.5/10

Feature-by-feature

FeatureNovasolTrack
Channel manager⚠️ Partial✅ Native
Unified inbox⚠️ Partial✅ Native
Direct booking site✅ Native✅ Native
Task management✅ Native
AI guest messaging⚠️ Partial
AI that takes actions
Automation rules⚠️ Partial✅ Native
Pricing optimizer⚠️ Partial⚠️ Partial
Open API✅ Native
Mobile app⚠️ Partial⚠️ Partial
Multi-calendar⚠️ Partial✅ Native
Accounting / reporting⚠️ Partial✅ Native
Revenue management⚠️ Partial⚠️ Partial

Scores by dimension

DimensionNovasolTrack
Ease of use7/10 🏆5/10
Features depth5/108/10 🏆
Value for money5/10 🏆4/10
Support6/10 🏆4/10
AI capability2/103/10 🏆
Scalability5/108/10 🏆
Learning curve8/10 🏆3/10
Pricing transparency3/10 🏆1/10

Where Novasol wins

Where Track wins

Which one should you pick?

Pick Novasol if: European leisure-home owners who want Novasol to handle listing distribution, guest service, and pricing across a pan-European rural rental portfolio. Pick Track if: Enterprise PMCs that need a true CRM + contact-center stack (TrackPulse) layered on the PMS — useful for operators with inbound phone volume and outbound revenue teams.

Pick by operator profile

ProfileWinnerWhy
Solo host (1-5 units)NovasolHigher profile fit (5.6 vs 3.9).
Boutique operator (6-20 units)TrackHigher profile fit (5.5 vs 4.8).
Professional PM (20+ units)TrackHigher profile fit (6.5 vs 5.0).
Enterprise (100+ units)TrackHigher profile fit (6.8 vs 4.7).
Multi-market operatorTrackHigher profile fit (6.6 vs 4.8).
Tech-forward, AI-firstTrackHigher profile fit (6.2 vs 4.0).
Budget-consciousNovasolHigher profile fit (4.9 vs 3.6).

Novasol in one paragraph

Novasol — Scandinavian-origin European vacation rental marketplace and owner platform, part of Awaze. Strengths: Decades-long European brand recognition, especially in Scandinavia, DE, FR, IT, ES; Full-service agency model — Novasol handles marketing, bookings, and guest service; Pan-European distribution across Awaze sister brands (Cofman, Dancenter, etc.). Weaknesses: Closed, proprietary platform — not a true PMS with open integrations; Owner economics are opaque; high commissions versus independent listing. Full Novasol review →

Track in one paragraph

Track — Integrated PMS + CRM + contact center + distribution for enterprise vacation rental operators. Strengths: Three-module platform (TrackPMS, TrackCRM, TrackPulse contact center) — genuine call-center integration rare in category; API-first architecture — 75+ software integration partners; Trust accounting and owner portal/payouts built in. Weaknesses: Price increases without customer consent reported; Auto-renewal contracts trap customers for 12 months even when they want to leave. Full Track review →

See also

FAQ

Is Novasol or Track cheaper?

Neither Novasol nor Track publishes pricing openly — both require a sales conversation to quote.

Does Novasol have better AI than Track?

Track scores higher on ai capability — 3/10 vs 2/10.

Which is easier to use, Novasol or Track?

Novasol scores higher on ease of use — 7/10 vs 5/10.

Can I switch from Novasol to Track?

Yes, but plan for migration cost: channel reconnections, template rebuilds, automation recreation, and team retraining. Both Novasol and Track export reservation history; neither exports their automation rules cleanly. Run both in parallel for at least two weeks before cutting over.