Lodgify vs Turno: Head-to-Head Comparison
TL;DR: Lodgify and Turno both target short-term rental operators. Pick **[Lodgify](/lodgify-review/)** if: Owners building a direct-booking brand who want a drag-and-drop website plus channel sync in one tool. Pick **[Turno](/turno-review/)** if: Hosts who want automated turnover scheduling synced to their calendar plus a marketplace to find and pay vetted cleaners, without hiring an in-house cleaning team.
Category: Property Management Software · Lodgify · Turno
At a glance
| Lodgify | Turno | |
|---|---|---|
| Category | Direct-booking-website-first PMS aimed at independent vacation rental owners | Cleaning marketplace and turnover automation for short-term rentals (formerly TurnoverBnB) |
| Founded | 2012 | 2016 |
| HQ | Barcelona, Spain | San Francisco, California, USA |
| Pricing | tiered subscription | from $0/mo |
| Best for | Owners building a direct-booking brand who want a drag-and-drop website plus channel sync in one tool. | Hosts who want automated turnover scheduling synced to their calendar plus a marketplace to find and pay vetted cleaners, without hiring an in-house cleaning team. |
| Overall | 5.9/10 | 7.1/10 |
Feature-by-feature
| Feature | Lodgify | Turno |
|---|---|---|
| Channel manager | ✅ Native | — |
| Unified inbox | ⚠️ Partial | — |
| Direct booking site | ✅ Native | — |
| Task management | ⚠️ Partial | ✅ Native |
| AI guest messaging | ⚠️ Partial | — |
| AI that takes actions | — | — |
| Automation rules | ⚠️ Partial | ✅ Native |
| Pricing optimizer | 🔌 Via integration | — |
| Open API | ⚠️ Partial | ⚠️ Partial |
| Mobile app | ✅ Native | ✅ Native |
| Multi-calendar | ✅ Native | ✅ Native |
| Accounting / reporting | ⚠️ Partial | — |
| Revenue management | — | — |
Scores by dimension
| Dimension | Lodgify | Turno |
|---|---|---|
| Ease of use | 7/10 | 9/10 🏆 |
| Features depth | 6/10 | 6/10 |
| Value for money | 6/10 | 8/10 🏆 |
| Support | 7/10 | 7/10 |
| AI capability | 4/10 🏆 | 3/10 |
| Scalability | 6/10 | 6/10 |
| Learning curve | 7/10 | 9/10 🏆 |
| Pricing transparency | 4/10 | 9/10 🏆 |
Where Lodgify wins
- Channel manager — native in Lodgify, not in Turno
- Direct booking site — native in Lodgify, not in Turno
Where Turno wins
- Ease of use — 9/10 vs 7/10
- Value for money — 8/10 vs 6/10
- Learning curve — 9/10 vs 7/10
- Pricing transparency — 9/10 vs 4/10
Which one should you pick?
Pick Lodgify if: Owners building a direct-booking brand who want a drag-and-drop website plus channel sync in one tool. Pick Turno if: Hosts who want automated turnover scheduling synced to their calendar plus a marketplace to find and pay vetted cleaners, without hiring an in-house cleaning team.
Pick by operator profile
| Profile | Winner | Why |
|---|---|---|
| Solo host (1-5 units) | Turno | Higher profile fit (7.7 vs 6.1). |
| Boutique operator (6-20 units) | Turno | Higher profile fit (7.1 vs 5.7). |
| Professional PM (20+ units) | Turno | Higher profile fit (6.8 vs 5.9). |
| Enterprise (100+ units) | Turno | Higher profile fit (6.3 vs 5.7). |
| Multi-market operator | Turno | Higher profile fit (6.6 vs 5.7). |
| Tech-forward, AI-first | Turno | Higher profile fit (6.1 vs 5.0). |
| Budget-conscious | Turno | Higher profile fit (8.4 vs 5.7). |
Lodgify in one paragraph
Lodgify — Direct-booking-website-first PMS aimed at independent vacation rental owners. Strengths: Polished direct-booking website builder with conversion-tuned templates; Strong onboarding — dedicated specialist call included; Mobile app for on-the-go management. Weaknesses: PMS depth lags the category leaders on automation and reporting; Integration ecosystem is narrower. Full Lodgify review →
Turno in one paragraph
Turno — Cleaning marketplace and turnover automation for short-term rentals (formerly TurnoverBnB). Strengths: Largest cleaner marketplace in the STR space — 75,000+ vetted cleaners across the US and growing internationally; Auto-scheduling from calendar sync works out of the box with every major PMS and booking channel; Photo-based checklists and problem reporting keep quality visible without in-person inspections. Weaknesses: Cleaning-only — not a general STR ops platform (no inventory, maintenance workflows, or smart-lock orchestration at Breezeway’s depth); Marketplace quality varies by market — rural or non-US areas can be thin. Full Turno review →
See also
- All Property Management Software comparisons
- 5stelle vs Lodgify
- 5stelle vs Turno
- AirDNA vs Lodgify
- AirDNA vs Turno
- Amenitiz vs Lodgify
- Amenitiz vs Turno
FAQ
Is Lodgify or Turno cheaper?
Turno publishes entry-level pricing; Lodgify requires a sales call, so the answer depends on the quote you get.
Does Lodgify have better AI than Turno?
Lodgify scores higher on ai capability — 4/10 vs 3/10.
Which is easier to use, Lodgify or Turno?
Turno scores higher on ease of use — 9/10 vs 7/10.
Can I switch from Lodgify to Turno?
Yes, but plan for migration cost: channel reconnections, template rebuilds, automation recreation, and team retraining. Both Lodgify and Turno export reservation history; neither exports their automation rules cleanly. Run both in parallel for at least two weeks before cutting over.