Hostfully vs Track: Head-to-Head Comparison
TL;DR: Hostfully and Track both target short-term rental operators. Pick **[Hostfully](/hostfully-review/)** if: US-based managers who want a capable PMS plus a best-in-class digital guest guidebook. Pick **[Track](/track-review/)** if: Enterprise PMCs that need a true CRM + contact-center stack (TrackPulse) layered on the PMS — useful for operators with inbound phone volume and outbound revenue teams.
Category: Property Management Software · Hostfully · Track
At a glance
| Hostfully | Track | |
|---|---|---|
| Category | PMS with digital guidebook heritage and solid US mid-market traction | Integrated PMS + CRM + contact center + distribution for enterprise vacation rental operators |
| Founded | 2016 | 2004 |
| HQ | San Francisco, California | Minneapolis, MN, USA |
| Pricing | tiered subscription | quote-based |
| Best for | US-based managers who want a capable PMS plus a best-in-class digital guest guidebook. | Enterprise PMCs that need a true CRM + contact-center stack (TrackPulse) layered on the PMS — useful for operators with inbound phone volume and outbound revenue teams. |
| Overall | 5.9/10 | 4.5/10 |
Feature-by-feature
| Feature | Hostfully | Track |
|---|---|---|
| Channel manager | ✅ Native | ✅ Native |
| Unified inbox | ✅ Native | ✅ Native |
| Direct booking site | ✅ Native | ✅ Native |
| Task management | ✅ Native | ✅ Native |
| AI guest messaging | ⚠️ Partial | ⚠️ Partial |
| AI that takes actions | — | — |
| Automation rules | ✅ Native | ✅ Native |
| Pricing optimizer | 🔌 Via integration | ⚠️ Partial |
| Open API | ⚠️ Partial | ✅ Native |
| Mobile app | ⚠️ Partial | ⚠️ Partial |
| Multi-calendar | ✅ Native | ✅ Native |
| Accounting / reporting | ⚠️ Partial | ✅ Native |
| Revenue management | — | ⚠️ Partial |
Scores by dimension
| Dimension | Hostfully | Track |
|---|---|---|
| Ease of use | 7/10 🏆 | 5/10 |
| Features depth | 7/10 | 8/10 🏆 |
| Value for money | 6/10 🏆 | 4/10 |
| Support | 7/10 🏆 | 4/10 |
| AI capability | 4/10 🏆 | 3/10 |
| Scalability | 7/10 | 8/10 🏆 |
| Learning curve | 6/10 🏆 | 3/10 |
| Pricing transparency | 3/10 🏆 | 1/10 |
Where Hostfully wins
- Ease of use — 7/10 vs 5/10
- Value for money — 6/10 vs 4/10
- Support — 7/10 vs 4/10
- Learning curve — 6/10 vs 3/10
- Pricing transparency — 3/10 vs 1/10
Where Track wins
- Track does not clearly out-score Hostfully on any dimension in this directory.
Which one should you pick?
Pick Hostfully if: US-based managers who want a capable PMS plus a best-in-class digital guest guidebook. Pick Track if: Enterprise PMCs that need a true CRM + contact-center stack (TrackPulse) layered on the PMS — useful for operators with inbound phone volume and outbound revenue teams.
Pick by operator profile
| Profile | Winner | Why |
|---|---|---|
| Solo host (1-5 units) | Hostfully | Higher profile fit (5.9 vs 3.9). |
| Boutique operator (6-20 units) | Hostfully | Higher profile fit (6.5 vs 5.5). |
| Professional PM (20+ units) | Hostfully | Higher profile fit (7.0 vs 6.5). |
| Enterprise (100+ units) | Hostfully | Higher profile fit (7.0 vs 6.8). |
| Multi-market operator | Hostfully | Higher profile fit (7.0 vs 6.6). |
| Tech-forward, AI-first | Hostfully | Higher profile fit (6.5 vs 6.2). |
| Budget-conscious | Hostfully | Higher profile fit (5.4 vs 3.6). |
Hostfully in one paragraph
Hostfully — PMS with digital guidebook heritage and solid US mid-market traction. Strengths: Best-in-class digital guest guidebook — brandable, shareable, trackable; Solid US mid-market PMS capabilities; Good automation builder with workflow templates. Weaknesses: Channel depth outside the US is thinner than Hostaway or Guesty; Mobile app is less polished than competitors. Full Hostfully review →
Track in one paragraph
Track — Integrated PMS + CRM + contact center + distribution for enterprise vacation rental operators. Strengths: Three-module platform (TrackPMS, TrackCRM, TrackPulse contact center) — genuine call-center integration rare in category; API-first architecture — 75+ software integration partners; Trust accounting and owner portal/payouts built in. Weaknesses: Price increases without customer consent reported; Auto-renewal contracts trap customers for 12 months even when they want to leave. Full Track review →
See also
- All Property Management Software comparisons
- 5stelle vs Hostfully
- 5stelle vs Track
- AirDNA vs Hostfully
- AirDNA vs Track
- Amenitiz vs Hostfully
- Amenitiz vs Track
FAQ
Is Hostfully or Track cheaper?
Neither Hostfully nor Track publishes pricing openly — both require a sales conversation to quote.
Does Hostfully have better AI than Track?
Hostfully scores higher on ai capability — 4/10 vs 3/10.
Which is easier to use, Hostfully or Track?
Hostfully scores higher on ease of use — 7/10 vs 5/10.
Can I switch from Hostfully to Track?
Yes, but plan for migration cost: channel reconnections, template rebuilds, automation recreation, and team retraining. Both Hostfully and Track export reservation history; neither exports their automation rules cleanly. Run both in parallel for at least two weeks before cutting over.