Novasol vs Secra: Head-to-Head Comparison
TL;DR: Novasol and Secra both target short-term rental operators. Pick **[Novasol](/novasol-review/)** if: European leisure-home owners who want Novasol to handle listing distribution, guest service, and pricing across a pan-European rural rental portfolio. Pick **[Secra](/secra-review/)** if: DACH-region vacation rental operators who want a German-language PMS with local tax, invoicing, and guest registration (Meldeschein) workflows.
Category: Property Management Software · Novasol · Secra
At a glance
| Novasol | Secra | |
|---|---|---|
| Category | Scandinavian-origin European vacation rental marketplace and owner platform, part of Awaze | German-market short-term rental PMS and channel manager |
| Founded | 1968 | — |
| HQ | Virum, Denmark | Germany |
| Pricing | commission | subscription |
| Best for | European leisure-home owners who want Novasol to handle listing distribution, guest service, and pricing across a pan-European rural rental portfolio. | DACH-region vacation rental operators who want a German-language PMS with local tax, invoicing, and guest registration (Meldeschein) workflows. |
| Overall | 5.1/10 | 5.0/10 |
Feature-by-feature
| Feature | Novasol | Secra |
|---|---|---|
| Channel manager | ⚠️ Partial | ✅ Native |
| Unified inbox | ⚠️ Partial | ⚠️ Partial |
| Direct booking site | ✅ Native | ✅ Native |
| Task management | — | ⚠️ Partial |
| AI guest messaging | — | — |
| AI that takes actions | — | — |
| Automation rules | ⚠️ Partial | ⚠️ Partial |
| Pricing optimizer | ⚠️ Partial | — |
| Open API | — | ⚠️ Partial |
| Mobile app | ⚠️ Partial | ⚠️ Partial |
| Multi-calendar | ⚠️ Partial | ✅ Native |
| Accounting / reporting | ⚠️ Partial | ⚠️ Partial |
| Revenue management | ⚠️ Partial | — |
Scores by dimension
| Dimension | Novasol | Secra |
|---|---|---|
| Ease of use | 7/10 🏆 | 6/10 |
| Features depth | 5/10 | 5/10 |
| Value for money | 5/10 | 6/10 🏆 |
| Support | 6/10 | 7/10 🏆 |
| AI capability | 2/10 | 2/10 |
| Scalability | 5/10 | 5/10 |
| Learning curve | 8/10 🏆 | 6/10 |
| Pricing transparency | 3/10 | 3/10 |
Where Novasol wins
- Learning curve — 8/10 vs 6/10
Where Secra wins
- Secra does not clearly out-score Novasol on any dimension in this directory.
Which one should you pick?
Pick Novasol if: European leisure-home owners who want Novasol to handle listing distribution, guest service, and pricing across a pan-European rural rental portfolio. Pick Secra if: DACH-region vacation rental operators who want a German-language PMS with local tax, invoicing, and guest registration (Meldeschein) workflows.
Pick by operator profile
| Profile | Winner | Why |
|---|---|---|
| Solo host (1-5 units) | Novasol | Higher profile fit (5.6 vs 5.3). |
| Boutique operator (6-20 units) | Tie | Both score within a rounding error on this profile — pick on pricing and gut. |
| Professional PM (20+ units) | Secra | Higher profile fit (5.1 vs 5.0). |
| Enterprise (100+ units) | Secra | Higher profile fit (4.9 vs 4.7). |
| Multi-market operator | Tie | Both score within a rounding error on this profile — pick on pricing and gut. |
| Tech-forward, AI-first | Tie | Both score within a rounding error on this profile — pick on pricing and gut. |
| Budget-conscious | Secra | Higher profile fit (5.1 vs 4.9). |
Novasol in one paragraph
Novasol — Scandinavian-origin European vacation rental marketplace and owner platform, part of Awaze. Strengths: Decades-long European brand recognition, especially in Scandinavia, DE, FR, IT, ES; Full-service agency model — Novasol handles marketing, bookings, and guest service; Pan-European distribution across Awaze sister brands (Cofman, Dancenter, etc.). Weaknesses: Closed, proprietary platform — not a true PMS with open integrations; Owner economics are opaque; high commissions versus independent listing. Full Novasol review →
Secra in one paragraph
Secra — German-market short-term rental PMS and channel manager. Strengths: German-language product and support; Built around DACH-specific workflows (Meldeschein, invoicing, VAT); Channel manager coverage for the main OTAs in the DE market. Weaknesses: Limited international presence outside DACH; Smaller partner ecosystem than global PMSes. Full Secra review →
See also
- All Property Management Software comparisons
- 5stelle vs Novasol
- 5stelle vs Secra
- AirDNA vs Novasol
- AirDNA vs Secra
- Amenitiz vs Novasol
- Amenitiz vs Secra
FAQ
Is Novasol or Secra cheaper?
Neither Novasol nor Secra publishes pricing openly — both require a sales conversation to quote.
Does Novasol have better AI than Secra?
Novasol and Secra score equally on ai capability (2/10).
Which is easier to use, Novasol or Secra?
Novasol scores higher on ease of use — 7/10 vs 6/10.
Can I switch from Novasol to Secra?
Yes, but plan for migration cost: channel reconnections, template rebuilds, automation recreation, and team retraining. Both Novasol and Secra export reservation history; neither exports their automation rules cleanly. Run both in parallel for at least two weeks before cutting over.