Amenitiz vs Secra: Head-to-Head Comparison
TL;DR: Amenitiz and Secra both target short-term rental operators. Pick **[Amenitiz](/amenitiz-review/)** if: Independent boutique hoteliers and B&B owners in Europe who want PMS + channel manager + booking engine + website builder + payments in one subscription, at a predictable flat rate. Pick **[Secra](/secra-review/)** if: DACH-region vacation rental operators who want a German-language PMS with local tax, invoicing, and guest registration (Meldeschein) workflows.
Category: Property Management Software · Amenitiz · Secra
At a glance
| Amenitiz | Secra | |
|---|---|---|
| Category | Barcelona-based all-in-one PMS for independent boutique hotels, B&Bs, and small vacation rentals in Europe | German-market short-term rental PMS and channel manager |
| Founded | 2017 | — |
| HQ | Barcelona, Spain | Germany |
| Pricing | subscription | subscription |
| Best for | Independent boutique hoteliers and B&B owners in Europe who want PMS + channel manager + booking engine + website builder + payments in one subscription, at a predictable flat rate. | DACH-region vacation rental operators who want a German-language PMS with local tax, invoicing, and guest registration (Meldeschein) workflows. |
| Overall | 5.9/10 | 5.0/10 |
Feature-by-feature
| Feature | Amenitiz | Secra |
|---|---|---|
| Channel manager | ✅ Native | ✅ Native |
| Unified inbox | ⚠️ Partial | ⚠️ Partial |
| Direct booking site | ✅ Native | ✅ Native |
| Task management | ⚠️ Partial | ⚠️ Partial |
| AI guest messaging | — | — |
| AI that takes actions | — | — |
| Automation rules | ⚠️ Partial | ⚠️ Partial |
| Pricing optimizer | ✅ Native | — |
| Open API | ⚠️ Partial | ⚠️ Partial |
| Mobile app | ⚠️ Partial | ⚠️ Partial |
| Multi-calendar | ✅ Native | ✅ Native |
| Accounting / reporting | ⚠️ Partial | ⚠️ Partial |
| Revenue management | ✅ Native | — |
Scores by dimension
| Dimension | Amenitiz | Secra |
|---|---|---|
| Ease of use | 7/10 🏆 | 6/10 |
| Features depth | 7/10 🏆 | 5/10 |
| Value for money | 7/10 🏆 | 6/10 |
| Support | 5/10 | 7/10 🏆 |
| AI capability | 3/10 🏆 | 2/10 |
| Scalability | 6/10 🏆 | 5/10 |
| Learning curve | 7/10 🏆 | 6/10 |
| Pricing transparency | 5/10 🏆 | 3/10 |
Where Amenitiz wins
- Features depth — 7/10 vs 5/10
- Pricing transparency — 5/10 vs 3/10
- Pricing optimizer — native in Amenitiz, not in Secra
- Revenue management — native in Amenitiz, not in Secra
Where Secra wins
- Support — 7/10 vs 5/10
Which one should you pick?
Pick Amenitiz if: Independent boutique hoteliers and B&B owners in Europe who want PMS + channel manager + booking engine + website builder + payments in one subscription, at a predictable flat rate. Pick Secra if: DACH-region vacation rental operators who want a German-language PMS with local tax, invoicing, and guest registration (Meldeschein) workflows.
Pick by operator profile
| Profile | Winner | Why |
|---|---|---|
| Solo host (1-5 units) | Amenitiz | Higher profile fit (6.2 vs 5.3). |
| Boutique operator (6-20 units) | Amenitiz | Higher profile fit (5.7 vs 5.0). |
| Professional PM (20+ units) | Amenitiz | Higher profile fit (5.8 vs 5.1). |
| Enterprise (100+ units) | Amenitiz | Higher profile fit (5.4 vs 4.9). |
| Multi-market operator | Amenitiz | Higher profile fit (5.4 vs 4.8). |
| Tech-forward, AI-first | Amenitiz | Higher profile fit (4.8 vs 3.9). |
| Budget-conscious | Amenitiz | Higher profile fit (6.4 vs 5.1). |
Amenitiz in one paragraph
Amenitiz — Barcelona-based all-in-one PMS for independent boutique hotels, B&Bs, and small vacation rentals in Europe. Strengths: True all-in-one — PMS, channel manager, booking engine, website builder, payments, marketing; 150+ OTA connections with real-time sync; 0% commission on direct bookings via the native booking engine. Weaknesses: Hotel-centric — vacation rental automation (smart locks, turnover ops) is shallow; Multi-property Google Hotel connectivity limited to one GMB listing. Full Amenitiz review →
Secra in one paragraph
Secra — German-market short-term rental PMS and channel manager. Strengths: German-language product and support; Built around DACH-specific workflows (Meldeschein, invoicing, VAT); Channel manager coverage for the main OTAs in the DE market. Weaknesses: Limited international presence outside DACH; Smaller partner ecosystem than global PMSes. Full Secra review →
See also
- All Property Management Software comparisons
- 5stelle vs Amenitiz
- 5stelle vs Secra
- AirDNA vs Amenitiz
- AirDNA vs Secra
- Amenitiz vs AvaiBook
- AvaiBook vs Secra
FAQ
Is Amenitiz or Secra cheaper?
Neither Amenitiz nor Secra publishes pricing openly — both require a sales conversation to quote.
Does Amenitiz have better AI than Secra?
Amenitiz scores higher on ai capability — 3/10 vs 2/10.
Which is easier to use, Amenitiz or Secra?
Amenitiz scores higher on ease of use — 7/10 vs 6/10.
Can I switch from Amenitiz to Secra?
Yes, but plan for migration cost: channel reconnections, template rebuilds, automation recreation, and team retraining. Both Amenitiz and Secra export reservation history; neither exports their automation rules cleanly. Run both in parallel for at least two weeks before cutting over.