iGMS vs Uplisting: Head-to-Head Comparison
TL;DR: iGMS and Uplisting both target short-term rental operators. Pick **[iGMS](/igms-review/)** if: Airbnb-first hosts who want AI-drafted guest replies, a unified inbox, and basic team tools at a price point that doesn't require a sales call. Pick **[Uplisting](/uplisting-review/)** if: UK/EU operators in the 5-50 property band who want tight Airbnb/Booking.com/Vrbo syncing plus a direct-booking engine with security deposits and guest verification.
Category: Property Management Software · iGMS · Uplisting
At a glance
| iGMS | Uplisting | |
|---|---|---|
| Category | Affordable AI-messaging-first PMS for individual Airbnb hosts and small portfolios | All-in-one channel manager + direct-booking engine for small-to-mid STR operators |
| Founded | 2015 | 2018 |
| HQ | North Vancouver, BC, Canada | London, United Kingdom |
| Pricing | from $20/mo | from $100/mo |
| Best for | Airbnb-first hosts who want AI-drafted guest replies, a unified inbox, and basic team tools at a price point that doesn’t require a sales call. | UK/EU operators in the 5-50 property band who want tight Airbnb/Booking.com/Vrbo syncing plus a direct-booking engine with security deposits and guest verification. |
| Overall | 7.1/10 | 7.1/10 |
Feature-by-feature
| Feature | iGMS | Uplisting |
|---|---|---|
| Channel manager | ✅ Native | ✅ Native |
| Unified inbox | ✅ Native | ✅ Native |
| Direct booking site | ⚠️ Partial | ✅ Native |
| Task management | ✅ Native | ✅ Native |
| AI guest messaging | ✅ Native | ⚠️ Partial |
| AI that takes actions | ⚠️ Partial | — |
| Automation rules | ✅ Native | ✅ Native |
| Pricing optimizer | 🔌 Via integration | 🔌 Via integration |
| Open API | ⚠️ Partial | ✅ Native |
| Mobile app | ✅ Native | ✅ Native |
| Multi-calendar | ✅ Native | ✅ Native |
| Accounting / reporting | ⚠️ Partial | ⚠️ Partial |
| Revenue management | ⚠️ Partial | ⚠️ Partial |
Scores by dimension
| Dimension | iGMS | Uplisting |
|---|---|---|
| Ease of use | 8/10 | 8/10 |
| Features depth | 6/10 | 7/10 🏆 |
| Value for money | 8/10 🏆 | 7/10 |
| Support | 6/10 | 6/10 |
| AI capability | 7/10 🏆 | 5/10 |
| Scalability | 5/10 | 7/10 🏆 |
| Learning curve | 8/10 | 8/10 |
| Pricing transparency | 9/10 | 9/10 |
Where iGMS wins
- AI capability — 7/10 vs 5/10
Where Uplisting wins
- Scalability — 7/10 vs 5/10
Which one should you pick?
Pick iGMS if: Airbnb-first hosts who want AI-drafted guest replies, a unified inbox, and basic team tools at a price point that doesn’t require a sales call. Pick Uplisting if: UK/EU operators in the 5-50 property band who want tight Airbnb/Booking.com/Vrbo syncing plus a direct-booking engine with security deposits and guest verification.
Pick by operator profile
| Profile | Winner | Why |
|---|---|---|
| Solo host (1-5 units) | iGMS | Higher profile fit (7.7 vs 7.3). |
| Boutique operator (6-20 units) | iGMS | Higher profile fit (7.4 vs 7.2). |
| Professional PM (20+ units) | Uplisting | Higher profile fit (7.1 vs 6.8). |
| Enterprise (100+ units) | Uplisting | Higher profile fit (7.0 vs 6.5). |
| Multi-market operator | Uplisting | Higher profile fit (7.1 vs 7.0). |
| Tech-forward, AI-first | iGMS | Higher profile fit (7.5 vs 7.0). |
| Budget-conscious | iGMS | Higher profile fit (8.2 vs 7.8). |
iGMS in one paragraph
iGMS — Affordable AI-messaging-first PMS for individual Airbnb hosts and small portfolios. Strengths: Airbnb Preferred Software Partner, Booking.com Certified Connectivity Partner, Vrbo Connected Partner; AI guest-messaging automation is the headline feature and it works on Airbnb’s native channel; Strong native mobile app (iOS + Android) with feature parity. Weaknesses: Messaging has a perceptible delay — not true real-time on incoming guest messages; 30-day multi-property calendar view missing; UX feels cramped at scale. Full iGMS review →
Uplisting in one paragraph
Uplisting — All-in-one channel manager + direct-booking engine for small-to-mid STR operators. Strengths: Airbnb Preferred Plus partner status; Direct-booking engine with security-deposit collection and guest identity verification built in; eSign rental agreements native to the platform. Weaknesses: Entry price ($100/mo for up to 5 properties) is expensive for 1-2 property hosts; Email/chat support only — no phone; chat bot widely disliked. Full Uplisting review →
See also
- All Property Management Software comparisons
- 5stelle vs iGMS
- 5stelle vs Uplisting
- AirDNA vs iGMS
- AirDNA vs Uplisting
- Amenitiz vs iGMS
- Amenitiz vs Uplisting
FAQ
Is iGMS or Uplisting cheaper?
iGMS is cheaper at the entry level ($20/mo vs $100/mo).
Does iGMS have better AI than Uplisting?
iGMS scores higher on ai capability — 7/10 vs 5/10.
Which is easier to use, iGMS or Uplisting?
iGMS and Uplisting score equally on ease of use (8/10).
Can I switch from iGMS to Uplisting?
Yes, but plan for migration cost: channel reconnections, template rebuilds, automation recreation, and team retraining. Both iGMS and Uplisting export reservation history; neither exports their automation rules cleanly. Run both in parallel for at least two weeks before cutting over.