Uplisting Review: Pricing, Features, Strengths, and Alternatives
TL;DR: Uplisting — All-in-one channel manager + direct-booking engine for small-to-mid STR operators. Best for: UK/EU operators in the 5-50 property band who want tight Airbnb/Booking.com/Vrbo syncing plus a direct-booking engine with security deposits and guest verification. Worst for: 150+ unit PMCs with trust-accounting needs (Uplisting offers an enterprise tier but doesn't play in Streamline/Track territory) or solo hosts at 1-2 properties (entry price is $100/mo).
Category: Property Management Software · Founded: 2018 · HQ: London, United Kingdom · Official site: Uplisting
What it is
Uplisting — All-in-one channel manager + direct-booking engine for small-to-mid STR operators. UK/EU operators in the 5-50 property band who want tight Airbnb/Booking.com/Vrbo syncing plus a direct-booking engine with security deposits and guest verification.
Who it’s for
- Short-term rental operators with 5-50 properties
- UK/EU-based hosts and property managers
- Multi-channel operators who want direct-booking leverage
Best for: UK/EU operators in the 5-50 property band who want tight Airbnb/Booking.com/Vrbo syncing plus a direct-booking engine with security deposits and guest verification.
Worst for: 150+ unit PMCs with trust-accounting needs (Uplisting offers an enterprise tier but doesn’t play in Streamline/Track territory) or solo hosts at 1-2 properties (entry price is $100/mo).
Pricing
From $100/mo — roughly $20/unit/mo
$100/month floor includes up to 5 properties, then $20/property after. Property Manager tier: $200/month for 10 properties + $10/additional. Enterprise pricing for 150+. 0% commission on direct bookings. Pricing publicly listed.
Feature coverage
| Feature | Support |
|---|---|
| Channel manager | ✅ Native |
| Unified inbox | ✅ Native |
| Direct booking site | ✅ Native |
| Task management | ✅ Native |
| AI guest messaging | ⚠️ Partial |
| AI that takes actions | — |
| Automation rules | ✅ Native |
| Pricing optimizer | 🔌 Via integration |
| Open API | ✅ Native |
| Mobile app | ✅ Native |
| Multi-calendar | ✅ Native |
| Accounting / reporting | ⚠️ Partial |
| Revenue management | ⚠️ Partial |
Strengths
- Airbnb Preferred Plus partner status
- Direct-booking engine with security-deposit collection and guest identity verification built in
- eSign rental agreements native to the platform
- 4.9/5 Capterra, 4.8/5 G2
- Open API and webhooks; 100+ integrations
- No commission fees on direct bookings — purely subscription-based
Weaknesses
- Entry price ($100/mo for up to 5 properties) is expensive for 1-2 property hosts
- Email/chat support only — no phone; chat bot widely disliked
- Mobile app functional but less polished than iGMS or Hospitable
- AI messaging is basic template automation, not LLM-drafted
- Outage notifications inconsistent per user reports
Common complaints from operators
These are the criticisms that come up repeatedly in public community threads and reviews:
- Customer service is SLOW, REALLY SLOW — the support bot is practically useless
- Frequent outages and they don’t email us when things go down
- Price is the biggest con — it’s on the higher side for small operators
- No phone support means urgent issues sit in a queue
Ratings
| Dimension | Score (0-10) |
|---|---|
| Ease of use | 8/10 |
| Features depth | 7/10 |
| Value for money | 7/10 |
| Support | 6/10 |
| AI capability | 5/10 |
| Scalability | 7/10 |
| Learning curve | 8/10 |
| Pricing transparency | 9/10 |
| Overall | 7.1/10 |
Ratings are editorial and reflect positioning versus the other tools in this Property Management Software directory. They are not a user-review aggregate.
Integrations
Channels: airbnb, vrbo, booking, google, direct
Key partners: pricelabs, beyond, stripe, breezeway
Alternatives to Uplisting
If Uplisting isn’t the right fit, these are the alternatives worth comparing:
- Hospitable — AI-first guest messaging plus PMS, popular with 1-50 unit operators. See Uplisting vs Hospitable →
- Hostaway — Mid-market PMS with the highest-status OTA connections and unified inbox. See Uplisting vs Hostaway →
- Lodgify — Direct-booking-website-first PMS aimed at independent vacation rental owners. See Uplisting vs Lodgify →
- Smoobu — European-friendly PMS at transparent entry-level pricing. See Uplisting vs Smoobu →
- Vanio AI — AI-native property management — the AI isn’t a feature, it’s the operating layer. See Uplisting vs Vanio AI →
Verdict
Uplisting is the right pick if your operation matches the profile it’s built for. UK/EU operators in the 5-50 property band who want tight Airbnb/Booking.com/Vrbo syncing plus a direct-booking engine with security deposits and guest verification. It’s the wrong pick for the opposite profile — 150+ unit PMCs with trust-accounting needs (Uplisting offers an enterprise tier but doesn’t play in Streamline/Track territory) or solo hosts at 1-2 properties (entry price is $100/mo).
Before committing, compare it against the rest of the field on the Property Management Software comparison hub, or jump directly into a head-to-head:
FAQ
How much does Uplisting cost?
$100/month floor includes up to 5 properties, then $20/property after. Property Manager tier: $200/month for 10 properties + $10/additional. Enterprise pricing for 150+. 0% commission on direct bookings. Pricing publicly listed.
Who is Uplisting best for?
UK/EU operators in the 5-50 property band who want tight Airbnb/Booking.com/Vrbo syncing plus a direct-booking engine with security deposits and guest verification.
Who should avoid Uplisting?
150+ unit PMCs with trust-accounting needs (Uplisting offers an enterprise tier but doesn’t play in Streamline/Track territory) or solo hosts at 1-2 properties (entry price is $100/mo).
Does Uplisting have AI guest messaging?
Partially — Uplisting supports ai guest messaging but with limitations relative to category leaders.
Does Uplisting have a direct-booking website?
Yes — Uplisting includes direct booking site natively.